Following a partnership with video streaming app Littlstar sealed in October, THETA have announced their range of esports broadcasts are now featuring in both free and premium content through more than 100 million Playstaion 4 (PS4) consoles. As a media platform for both standard and virtual reality (VR) content, Littlstar stream for major producers such as Disney, Sony, Fox, ABC, CNN, and Warner Bros.
— Theta Network (@Theta_Network) December 20, 2019
Littlstar’s Premium streaming package was launched six months ago and has already attracted over 30,000 monthly paying subscribers.
Leveraging Emerging Technologies
Two different channels from Theta Labs are to be shown on Littlstar. THETA.tv is a free channel providing 24/7 esports content and THETA.tv+ will appear on the premium channel featuring only the top gamers and streamers.
Currently, Theta Labs operate the successful SLIVER.tv website but in time this too will be fully rebranded under the THETA.tv marque which will ensure the esports content and the blockchain network infrastructure is contained within the Theta brand to help increase awareness.
With the first phase of the agreement now in operation, Theta and Littlstar are looking to “…explore further strategic collaboration opportunities leveraging emerging technologies” that is likely to include PS4 gamers and viewers earning one of the two THETA’s native tokens – TFUEL.
Theta have been one the more active blockchain projects during 2019 and, in addition to striking partnerships, have migrated to their own mainnet and rolled out their guardian nodes whose participants benefit from staking the other Theta native token – THETA.
Initially scheduled for a public initial coin offering (ICO) at the beginning of 2018, Theta cancelled the event after receiving private funding from the likes of Sony and Samsung.